If you want to build a house that’s stable, sturdy, a house that’s not going to be impacted by things and events that are out of your control, you need to build a solid foundation first. So forget about going straight to learning about how to target the perfect audience, design an engaging ad — we need to learn first about how to build a solid and firm foundation for you to build upon.
Let’s take a look at what exactly you need to start advertising on Facebook and what’s the best way to set that up.
(Note: Due to technical issues I experienced with Facebook, I wasn't able to record the whole process of setting up a Facebook Advertising Account. I will re-upload the video as soon as I resolve the issues.)